Q1 2012 Enhancements to Personalized Product Recommendations Platform

Friday, April 20, 2012 by Rachel Modiano

Launch of Segment Builder, a new interactive reporting system and performance enhancements helped clients generate over $425 million in additional revenue in the first quarter of 2012

(Indianapolis, Ind. – April 20, 2012) – iGoDigital, the market and...

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iGoDigital Launches Segment Builder

Tuesday, March 27, 2012 by Meghann York Meenan

New Product Recommendations Platform tool enables marketers to leverage customer data to make real-time decisions, while personalizing the experience for the customer

iGoDigital, the market and technology leader in personalized product recommendations...

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Increase AOV on the Cart Page with Product Recommendations

Monday, January 23, 2012 by John Deines
As part of our continued series on developing personalization best practices, we have discussed how Behavioral Targeting Gives Your Loyal, Repeat Customers a Personalized Experience, and given some Product Detail Page Personalization Next Practices....Read More »

iGoDigital Announces Q3 Enhancements to Personalized Product Recommendations Platform

Monday, November 14, 2011 by Rachel Modiano
 Enhanced localization tools, advanced admin controls and improved scaling and performance in the third quarter of 2011 help iGoDigital prepares its customer base for the holiday rush

(Indianapolis, Ind. – November 14, 2011) – iGoDigital, the market...

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iGoDigital to Attend ExactTarget Connections 2011

Monday, September 12, 2011 by Rachel Modiano
Company sponsors and participates in the largest gathering of interactive marketing professionals in the world

(Indianapolis, Ind. – September 12, 2011) – iGoDigital, the market and technology leader in personalized product recommendations and guided...
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iGoDigital to Present at Shop.org 2011 Annual Summit

Tuesday, August 30, 2011 by Rachel Modiano
 Eric Tobias, president of iGoDigital, and Kevin Ertell, CMO of OnlineShoes.com, to discuss product recommendations at Vendor-Retailer Case Study Roundtables

(Indianapolis, Ind. – August 30, 2011) – iGoDigital, the market and technology leader in perso...
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iGoDigital Announces Q2 Updates to Personalized Product Recommendations Platform

Thursday, August 25, 2011 by Rachel Modiano
 Availability of API, client - side implementation and new recommendation algorithms helped deliver over 1.5 billion recommendation scenarios in the second quarter of 2011

(Indianapolis, Ind. – August 25, 2011) –iGoDigital, the market and technology...
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iGoDigital Named to Inc. 500 List

Tuesday, August 23, 2011 by Rachel Modiano
Personalization and product recommendation solutions provider named to prestigious list for second year, climbing to No. 355

(Indianapolis, Ind. – August 23, 2011) – iGoDigital, the market and technology leader in personalized product recommendations a...
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5 Tips to Tighten Up Your Check Out Process

Wednesday, August 3, 2011 by Rachel Modiano
Yes, it's THAT time of year for retailers - while the rest of us are still thinking about going to the pool, or what great concoction your husband is going to make on the grill this weekend, retailers are gearing up for the holiday season. For...Read More »

How tablets are breathing new life into mcommerce

Thursday, July 28, 2011 by Carolyn Gaskill
Tablets are the MP3 players of the catalog world, turning stacks of direct mail catalogs into a digital, interactive experience. Tablets are able to bring an element of discovery back into shopping, an element that is missing in mobile and ecommerce...
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BizReport Feature: How etailers can capitalize this holiday season

Wednesday, July 27, 2011 by Eric Tobias
With the holiday shopping season just around the corner, many etailers are already planning how to better engage consumers. In 2010 online shoppers spent more than $34 billion during Q4; this year that number could be surpassed with some savvy moves....
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iGoDigital Achieves Record Account and Company Growth

Tuesday, July 19, 2011 by Rachel Modiano
Company completes 100 customer projects in 30 days, doubles Q2 2011 revenue year-over-year

(Indianapolis, Ind. – July 19, 2011) – iGoDigital, the market and technology leader in personalized product recommendations and guided selling tools, today...
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Video killed the radio store…well, not really.

Friday, May 27, 2011 by Carolyn Gaskill
While avoiding work for as long as possible Wednesday morning, I discovered that more and more catalogues are becoming available on tablets, and they aren’t just static, like a physical catalogue. They have animation and allow for customer...
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Why I’m Rooting for Android and Why Online Retailers Should Too

Friday, February 18, 2011 by Rachel Modiano

Guest post from Brennan Knotts is the Director of Marketing for MobileDeveloper.net. apple vs android

No, I don’t always root for underdogs. I actually prefer to root for unimaginable successes, like Phil Jackson winning 11 NBA championships as a head coach. I’ll...

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iGoDigital Guest Presenter on ExactTarget's Nexus Cafe

Tuesday, February 1, 2011 by Rachel Modiano

iGoDigital is thrilled to be the guest presenter on this Thursday's (2/3) ExactTarget Nexus Cafe chatting about personalization. We will be “Twitterviewed” by @ETNexus in this week’s #Nexus Café, a weekly Twitter chat for all things marketing. The...

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Beating Cart Abandonment with Personalized Remarketing Emails

Thursday, January 13, 2011 by John Deines
Cart Abandonment is a sensitive topic for almost every online retailer.  Many companies and universities are doing studies on the data behind abandonment and what truly causes customers to place an item in their cart and then leave before executing...Read More »

Bringing Brick-and-Mortar Customer Service to the Web

Thursday, December 23, 2010 by John Deines
While walking through a brick-and-mortar establishment searching for clothes, I expect to be kindly greeted and asked if I need assistance. When in search of a new pair of jeans or a sweater I expect to be provided expert recommendations on the...Read More »

Musings from a implementer of Solution Selling Tools

Wednesday, December 15, 2010 by Jon Garrison
In spending the majority of my time here at iGoDigital immersed in Solution Selling Tools, I oftentimes find myself musing about the litany of applications for said tools.

Sure, we've built TV Finders, Computer Finders, Toy Finders, Makeup Finders,...Read More »

Holiday Shopping made easy for iPhone users

Friday, December 3, 2010 by Justin Hill
The holidays can be a stressful time, especially if you have a large number of people to shop for.  It's easy to lose track of one person on a list, or to come up with a great gift idea only to forget it hours later. This is exactly the kind of thing...Read More »

Gap and Visa - Blazing a new trail in mobile marketing

Thursday, November 11, 2010 by Rachel Modiano
On November 5th I received an interesting email from Gap entitled: Enroll now for exclusive offers on your mobile. Being a frequent Gap shopper I opened the email to see more. I have really enjoy Gap's recent marketing efforts - their emails,...Read More »