If your site is built with the singular goal of driving
customers to a quick conversion, you’re likely missing the boat. A
laser-focus on conversion as the only measure of success is quickly
becoming a thing of the past.
With digital “noise” all...
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New Product Recommendations Platform tool enables marketers to
leverage customer data to make real-time decisions, while
personalizing the experience for the customer
iGoDigital, the market and technology leader in personalized
product recommendations...
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It's 5:45 p.m. on Innovation Day #2
We have a working product (Learn more about Scribblr!).
We have marketing messaging, collateral, a social presence and a
near-to-launch website.
We have more than 50 willing beta users.
We've all been stretched to...
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Day #2 of Innovations Days has officially begun. A little later
than yesterday, because we had business to attend to first...
The entire iGoDigital team made its way downtown this morning to
make our case for why our company deserved to win a coveted
M...
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As the first Innovation Day comes to a close, we're excited to
introduce the newest product from the talented minds of
iGoDigital:
Welcome Scribblr to the Market!
Scribblr is a Software as a Service (SaaS) program that allows
you to create and manage...
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What's the number one reason people unsubscribe from email
marketing? The content consistently does not relate to them. If
you’re sending email blasts to your entire customer database every
time, then the likelihood of this happening is great....
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Move over 18-24 year olds and your claims to technology fame! A
report released last week from
Stores says that the increase in mobile shopping this holiday
season was not due to Gen Y’ers, as some would have thought. But
instead the surge of mobile...
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The U.S. online retail industry experienced strong growth on
Black Friday and Cyber Monday 2011 compared to the same period last
year, according to data analytics from iGoDigital, the market and
technology leader in personalized product...
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At iGoDigital, Cyber Monday is a day to watch months of hard work
result in success for our customers. Cyber Monday 2011 is proving
to achieve that with iGoDigital customers, on average, boasting
revenue increases of more than 30 percent over last...
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I have always been one of the crazies - one of the people standing
outside in the sometimes frigid Indiana November weather, waiting
for the stores to open at 6 a.m. on Black Friday.
Last year, I got a little less crazy. 4 a.m.? Couldn’t do it....
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Consumers pay attention to only four out of the 3,000 messages they
receive every day!
A study released today by Xerox says that
personalization is the key to conquering the clutter and making
yours one of those four.
Xerox surveyed more than 1,000...
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Shopping carts at the majority of Internet
Retailer’s Top 500 are getting an abandonment complex. According to
a recent study, in fact, at more than 85% of these retailers, the
poor shopping carts beam with hope when items are added to them,
only to...
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As writer, even a business writer, inspiration
is so important. There is nothing more frustrating than sitting in
front of a Word document, staring at the screen, willing a creative
thought to come. Some people are lucky enough to have a job...
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