"WHAT DO YOU DO?"

Since I started at iGoDigital, I have heard this question more times than I can count. First it was my family who wanted to know what I did at my job and by extension what iGoDigital does. Then, at work I rehearsed my "elevator...

Launch of Segment Builder, a new interactive reporting system and performance enhancements helped clients generate over $425 million in additional revenue in the first quarter of 2012

(Indianapolis, Ind. – April 20, 2012) – iGoDigital, the market and...

John Deines, director of strategic accounts at iGoDigital, and Darren Baldwin, e-commerce manager at Dungarees.net, to discuss personalized triggered emails

(Indianapolis, Ind. – April 6, 2011) – iGoDigital, the market and technology leader in personal...

New Product Recommendations Platform tool enables marketers to leverage customer data to make real-time decisions, while personalizing the experience for the customer

iGoDigital, the market and technology leader in personalized product recommendations...

Personalization and product recommendation solutions provider to compete for Indiana’s top technology honors in the Information Technology Company category

iGoDigital, the market and technology leader in personalized product recommendations and guided...

As the second part of the Internet Retailer Web Design takeaways, we will cover how an engaging first experience and personalized post-purchase strategy can move the needle for online retailers.

These two strategies were covered by many different...

The 2012 IRWD conference covered many different topics ranging from site design to e-commerce personalization. Here are some of the highlights and key takeways from presentations made by some of the leading minds in the online retail industry. There...

The Product Detail Page is arguably the most important page during the shopping experience. It’s the point where a shopper gathers information on a product, begins deliberating a purchase and ultimately moves from a shopper to a customer. However, if...

The U.S. online retail industry experienced strong growth on Black Friday and Cyber Monday 2011 compared to the same period last year, according to data analytics from iGoDigital, the market and technology leader in personalized product...

A study released today by Xerox says that personalization is the key to conquering the clutter and making yours one of those four.

Xerox surveyed more than 1,000...

It’s a fact: Increasing the lifetime value of each consumer increases profits. Lee Scott, CEO of Walmart, says, “It’s cheaper and more effective to make current customers more loyal than to spend money attracting new customers.”

Do you have the...

(Indianapolis, Ind. – November 14, 2011) – iGoDigital, the market...