"WHAT DO YOU DO?"

Since I started at iGoDigital, I have heard this question more times than I can count. First it was my family who wanted to know what I did at my job and by extension what iGoDigital does. Then, at work I rehearsed my "elevator...

Being an avid Pinterest user myself I'm very excited about iGoDigital's newest feature, the Pinterest Tracking Tool. iGoDigital can now help retailers understand and make use of data being collected by Pinterest.

What we know about Pinterest :

• There...

Launch of Segment Builder, a new interactive reporting system and performance enhancements helped clients generate over $425 million in additional revenue in the first quarter of 2012

(Indianapolis, Ind. – April 20, 2012) – iGoDigital, the market and...

To steal a slide from @johngerzma, Keynote Speaker at the Bazaarvoice Summit...Technology, by the numbers, is quite fascinating: 

But what does this mean for eRetailers and more importantly, how do they adapt in a changing, growing, and chaotic world?...

John Deines, director of strategic accounts at iGoDigital, and Darren Baldwin, e-commerce manager at Dungarees.net, to discuss personalized triggered emails

(Indianapolis, Ind. – April 6, 2011) – iGoDigital, the market and technology leader in personal...

New Product Recommendations Platform tool enables marketers to leverage customer data to make real-time decisions, while personalizing the experience for the customer

iGoDigital, the market and technology leader in personalized product recommendations...

There are many things that I love about iGoDigital. The quality most near and dear to my heart is the entrepreneurial spirit. As an industry as a whole, we all must continue to innovate to stay competitive in this ultra competitive environment. To...

Personalization and product recommendation solutions provider to compete for Indiana’s top technology honors in the Information Technology Company category

iGoDigital, the market and technology leader in personalized product recommendations and guided...

Etail West provided 3 days of presentations, pitches and best practices. If a round of golf was more interesting or if you didn't make it to Palm Springs this year, here are five things you missed.

1. It's been drilled into your head--the abandon cart...

As the second part of the Internet Retailer Web Design takeaways, we will cover how an engaging first experience and personalized post-purchase strategy can move the needle for online retailers.

These two strategies were covered by many different...

The Product Detail Page is arguably the most important page during the shopping experience. It’s the point where a shopper gathers information on a product, begins deliberating a purchase and ultimately moves from a shopper to a customer. However, if...

The U.S. online retail industry experienced strong growth on Black Friday and Cyber Monday 2011 compared to the same period last year, according to data analytics from iGoDigital, the market and technology leader in personalized product...

“I go to the bus stop in my pajamas” to iGoDigital!

I got the call on a Thursday, “Can you start on Monday?” I went from being a stay-at-home mom, with a home-based business for 13 years to a full-time employee for iGoDigital.  I was looking to “get...