If you are still only "selling" to your customers or
clients, you are dead.
A bold statement to say the least, but according to social media
guru and marketing consultant Jay Baer, strictly selling is an outdated tactic. For
today's hyper-engaged...
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Being an avid Pinterest user myself I'm very excited about
iGoDigital's newest feature, the Pinterest Tracking Tool.
iGoDigital can now help retailers understand and make use of data
being collected by Pinterest.
What we know about Pinterest :
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Launch of Segment Builder, a new
interactive reporting system and performance enhancements helped
clients generate over $425 million in additional revenue in the
first quarter of 2012
(Indianapolis, Ind. – April 20, 2012) – iGoDigital, the market
and...
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New Product Recommendations Platform tool enables marketers to
leverage customer data to make real-time decisions, while
personalizing the experience for the customer
iGoDigital, the market and technology leader in personalized
product recommendations...
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The 2012 IRWD conference covered many different topics ranging
from site design to e-commerce personalization. Here are some of
the highlights and key takeways from presentations made by some of
the leading minds in the online retail industry. There...
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Top 500 Retailers
report an uptick in traffic levels, sales and consumer spending
over previous years
(Indianapolis, Ind. – January 24, 2012) – The
U.S. online retail industry experienced strong growth over the 2011
shopping season compared to the...
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What's the number one reason people unsubscribe from email
marketing? The content consistently does not relate to them. If
you’re sending email blasts to your entire customer database every
time, then the likelihood of this happening is great....
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The U.S. online retail industry experienced strong growth on
Black Friday and Cyber Monday 2011 compared to the same period last
year, according to data analytics from iGoDigital, the market and
technology leader in personalized product...
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When an online retailer is in the market for personalization, the
first place that's often considered is their analytics
provider. But, why do a large percentage of retail leaders use
the marquee names for analytics (CoreMetrics, Omniture,...
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E-commerce recommendation
solutions come in all shapes and sizes. Platforms, Analytics
providers and home grown solutions all claim to have or operate a
“personalization engine.” Is it truly a personal 1-to-1 product
recommendation if everything is...
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Earlier this month, our
Data Servicesteam launched a new Product Finder for Amazon Europe.
This launch was one of several new customer projects going on
in Europe. Our team is always energized to deliver our
solutions to customers who operate...
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There's nothing better than starting the day off with a hot cup of
coffee and a good read about personalization, after all, it is what
iGoDigital does best! This morning I happen to stumble across
the article:
Retailers are sharpening their focus on...
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If you enjoy shopping as much as I do, there is a good chance you
have made a trip to your favorite clothing store within the past
few weeks just to check out the new line or to simply browse. Some
people may not understand the art of "eye-shopping,"...
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We are often asked by clients and prospects about how they should
effectively measure the impact of Solution Selling, Guided Selling,
and eCounseling experiences on our
customers sites. Our goal is to make retail
business intelligence as simple a...
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Netgear, a manufacturer of innovative networking solutions for
small businesses and homes, recently launched a Networking Product
Finder on the
iGoDigital Product
Recommendation Platform.
Understanding what products are needed to setup and
maximize...
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Earlier this week, we launched
personalized product
recommendations at StumpsParty.com, a leading
online ecommerce provider of party favors and party supplies.
The StumpsParty.com website now features several areas of
personalization, powered by...
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Retailers often overlook the importance of a
shopper’s geographical location when considering the most relevant
product recommendations. Personalized
merchandizing is the most powerful way to put the right product in
front of each customer. But...
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We recently launched our
personalized product recommendations at ShindigZ.com, the
leading online ecommerce provider of party supplies and related
products.
The site now features several areas of personalization based on
users behavior and real-time...
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